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Master Your Market: Key Steps to Understanding Your Audience

Master Your Market: Key Steps to Understanding Your Audience By: Michael Hackett | Posted: May 15th 2024 Subscribe to Our Blogs   Whether you’re launching a new product or trying to breathe new life into an existing business, understanding your target market is crucial for effective marketing. After all, how can you expect to connect […]

Omnichannel Marketing: Reaching Consumers at Every Touchpoint

How to Optimize Your Website for SEO: A Beginner’s Guide By: Michael Hackett | Posted: May 1st 2024 Subscribe to Our Blogs   Omnichannel Marketing: Reaching Consumers at Every Touchpoint In our hyper-connected world, the line between online and offline shopping experiences has blurred. Consumers routinely glide between devices and platforms—from seeing a product on […]

Optimize Your Website for SEO: A Beginner’s Guide

How to Optimize Your Website for SEO: A Beginner’s Guide By: Michael Hackett | Posted: April,17th 2024 Subscribe to Our Blogs   Website SEO Best Practices As a beginner in the world of search engine optimization (SEO), it’s crucial to understand the fundamental elements that influence your website’s visibility on search engine results pages (SERPs). […]

Email Marketing: The Powerhouse of Digital Communication

Email Marketing: The Powerhouse of Digital Communication By: Michael Hackett | Posted: April,3rd 2024 Subscribe to Our Blogs   Email Marketing: The Powerhouse of Digital Communication In the ever-evolving landscape of digital marketing, one channel has withstood the test of time and continues to deliver remarkable results: email marketing. While new platforms and technologies emerge […]

Quora Marketing Guide: Business Strategies & Tips 2024 Update

Quora Marketing Guide: Business Strategies & Tips 2024 Update By: Michael Hackett | Posted: November 15, 2023   Subscribe to Our Blogs   Let me ask you a question – When you think of platforms that can drive massive traffic to your website or blog, what comes to mind? Google? Facebook? Instagram, perhaps? But what […]

Big Data and AI in Branding – Examples & Marketing Tools 2023

Big Data and AI in Branding – Examples & Marketing Tools 2023 By: Michael Hackett | Posted: October 18, 2023   Subscribe to Our Blogs   Are you wondering how the shoes you were browsing online suddenly appeared in your social media feed? Or how your favorite music streaming platform seems to know your mood […]

Marketing Automation – Email Marketing

  Chapter 1 – Email Marketing Automation By: Krystal Clark | Posted: February 15, 2022   The complexities of Marketing Automation CAN be simple with the right platform. Have you ever wondered about the process that takes place after visiting TJMaxx, Target, Bath and Body Works, or any of your favorite stores (those just happens […]

Building Brand Loyalty & Trust with Relationship Marketing

  Building Brand Loyalty and Trust with Relationship Marketing By: Michael Hackett | Posted: January 17, 2022   Relationship marketing is a marketing strategy that cultivates deeper, more meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. Relationship marketing is not focused on short-term wins or sales transactions. It’s focused on delighting customers […]

Marketing Automation is Like a Good Exercise Program.

  Marketing Automation is Like a Good Exercise Program By: Krystal Clark | Posted: October 8, 2021   Strategy. Consistency. Hard Work. Time. Marketing automation and exercise are two things that may not seem to line up next to each other… until you see they both require a strict routine for success. Lifting weights and […]

7 Easy Ways to Multiply Your Conversions

  7 Easy Ways to Multiply Your Conversions By: Michael Hackett | Posted: September 10, 2021   A Changing Digital Landscape Ask marketers what their goals are, and one of the first things they will say is “to deliver a more personalized experience to their customers.” This isn’t a goal aimed solely at increasing conversions; […]

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