Autodesk - Ski Lodge Environment
Experiential Branding & Immersive Environments
Seasonal Recreation Branding
Project Overview
This immersive ski lodge installation brings the excitement and beauty of winter recreation indoors, creating an environment that celebrates outdoor lifestyle 365 days a year. Dramatic winter scene photography captures snow-covered peaks and pristine slopes, while a dimensional ski lift replica adds authentic architectural detail that transports visitors to the mountain. Coordinated carpet design extends the theme from walls to floor, creating a fully realized environment where every element reinforces the skiing experience. The result is a space that maintains emotional connection to outdoor recreation regardless of season, keeping the mountain lifestyle top-of-mind year-round.
Client
Autodesk
Theme
Winter Recreation / Skiing
Project Type
Immersive Thematic Space
Materials
- Winter scene photography capturing pristine mountain landscapes and skiing action shots
- Dimensional ski lift replica providing authentic architectural detail and visual focal point
- Carpet coordination with winter and mountain themes creating cohesive floor-to-ceiling design
- High-resolution printing ensuring photographic quality that rivals actual mountain views
- Durable materials designed to withstand high-traffic recreational facility environments
Application
Creates immersive seasonal environment that brings outdoor recreation indoors, extending the skiing experience beyond the slopes. The winter photography wraps the space in mountain scenery, while the dimensional ski lift replica serves as both artistic installation and conversation piece. Themed carpet completes the transformation, ensuring visitors feel transported to the mountain from the moment they enter.
The environment serves multiple purposes throughout the year. During ski season, it amplifies excitement and anticipation; during off-season, it maintains connection to winter sports and keeps the community engaged. The installation creates a gathering space where ski enthusiasts naturally congregate, fostering community and reinforcing the organization's identity as the hub of local winter recreation culture.
Brand Impact
Reinforces the organization's connection to local recreation and outdoor lifestyle, building community identity and encouraging year-round engagement. The ski lodge environment signals that this isn't just a business, it's an integral part of the region's recreational culture and mountain lifestyle. For locals, it creates a sense of pride and belonging; for visitors, it offers authentic connection to the area's skiing heritage.
The immersive design becomes a destination in itself, drawing people in even during off-season months and creating opportunities for merchandise sales, event hosting, and community building. By investing in experiential environment design, the organization demonstrates commitment to the skiing lifestyle that extends beyond transactional relationships, creating emotional bonds that drive loyalty and year-round engagement with the brand.
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Southern New Hampshire University
"Thanks to Brandit's generous contribution to the Big Ideas for Building Independence Capital Campaign, Easterseals NH is now better able to serve people with disabilities or special needs. With your support, we raised nearly $2.6 million for renovations to our headquarters."
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Southern New Hampshire University
"The Granite Group, headquartered in Concord, NH, distributes plumbing, heating, cooling, water and propane supplies to contractors and fuel dealers across New England through over 45 wholesale branches and their Online Store. The company also operates 15 retail showrooms under The Ultimate Bath Store name.
Brandit is pleased to say that we have been working with the Granite Group for over ten years which happens to be almost as long as this company has been in existence. In 2020, TGG was named one of New Hampshire's best places to work."
The Granite Group
10+ Year Partnership
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C&S Wholesale Grocers
"For almost a decade, the team at Brandit delivered successful and effective marketing solutions, spearheaded the merchandising of the FIRST brand by creating one-of-a-kind products, built, hosted, and managed their very first ecommerce store supporting all programs, staff, partners, sponsors, teams, and customers globally.
In addition, Brandit set up and managed multiple on-site retail stores at their premier Championship events where we serviced over 65,000 attendees. Today we provide web services as well as branded merchandise for regional partners".
FIRST Robotics
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"I have worked with this team since the founding of their company and look forward to many more years of working together!"
Boys & Girls Club of Manchester
"The Brandit team is a talented group of creative professionals that I've worked with for years. Top notch!"
Art Murphy
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